Savsol Lubricants ropes in actor Sidharth Malhotra as Brand Ambassador
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Kolkata: Savsol Lubricants announced the launch of a pioneering lubricants range with cutting edge technology – Savsol Ester 5 – that is set to transform its product lines and the lubricants market.
Savsol Lubricants also signed Bollywood youth icon Sidharth Malhotra as Brand Ambassador. With this strategic move, the company aims to enhance its brand visibility and reach, and forge a stronger bond with customers and consumers.
The partnership with Sidharth marks an important milestone in Savsol’s journey to introduce its most advanced range of products under the Savsol Ester 5 brand name.
Savita Oil Technologies Ltd., Chairman and MD Gautam N. Mehra said, “We are thrilled to unveil our path-breaking Ester Fluid technology, with a range of Ester products, that will set new benchmarks in the lubricants industry. With Sidharth Malhotra on board, we are poised to achieve new heights of excellence and continue to deliver exceptional products and experiences for our customers.”
On his appointment as Brand Ambassador, actor Sidharth Malhotra remarked, “I am delighted to partner with Savsol Lubricants and further its commitment to offering consumers a distinctive automotive driving experience. The collaboration with an innovative brand such as Savsol aligns with my pursuit of excellence, and I look forward to embarking on this journey together.”
The partnership with the celebrated actor is a reflection of Savsol’s forward-thinking vision rooted in innovation and technology. With Sidharth Malhotra as its brand ambassador, Savsol aims to extend its reach to a broader audience, while consolidating its reputation as the preferred choice for cutting-edge lubricants and services.
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